Hockey Canada: Bob Nicholson

Canada Dept: The Club Hockey Canada card will enable nearly 1.5 million amateur registered players across the country to obtain discounts from Hockey Canada sponsors and help offset the cost of playing the game, according to The Star. Nicholson was referring in part to the changing demographics in Canada, and the need to grow the sport in a country with an increasingly larger immigrant base whose sporting preferences may not match Canada s hockey-first tradition and hockey Canada is aiming at making the sport safer and more affordable for Canadian families with a new card it unveiled Friday in Toronto. We have to get in front of families and show them what a great game hockey is, said Bob Nicholson, president and CEO of Hockey Canada. (www.immigrantscanada.com). As reported in the news.